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<script>
(function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
})(window,document,'script','https://www.google-analytics.com/analytics.js','ga');

// add this line into your google analytics snippet
CountlyGAAdapter();

ga('create', 'UA-XXXXXXXX-3', 'auto');

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 ga('send', 'event', 'Videos', 'play', 'Fall Campaign');

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Countly.q.push(['add_event', {
  "key":"play",  
  "count":1, 
  "segmentation":{
    "category":"videos",
    "label":"Fall Campaign"
  }
}]);

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ga('send', 'pageview');

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Countly.q.push(['track_pageview']);

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ga('ecommerce:addItem', {
  'id': '1234',
  'name': 'Fluffy Pink Bunnies',
  'sku': 'DD23444',
  'category': 'Party Toys',
  'price': '11.99',
  'quantity': '5'
});

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Countly.q.push(['add_event', { 
   "key":"ecommerce:addItem", 
   "count":5,
   "sum":'11.99',
   "segmentation":{
      "id":"1234",
      "name":"Fluffy Pink Bunnies",
      "sku":"DD23444",
      "category":"Party Toys"
   }

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/*
* Track pageview
*/

// GA 
ga('send', 'pageview', location.pathname);

// Mapped Countly Action
Countly.q.push(['track_pageview',location.pathname]);

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<script src="/countly-web-sdk/plugins/adapter.js"></script>

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<script src="/countly-web-sdk/plugins/adapter.js"></script>