johanoloflindberg

Mac OS X App List

Productivity Tools

• Alfred Powerpack Powerpack is a set of incredibly powerful features for Alfred
• Alfred Boosts your efficiency with hotkeys, keywords, text expansion and more
• AppCleaner Drag-n-drop app uninstall
• Caffeine keeps your Mac from going to sleep
• Default Folder X Finder save location helper
• Fantastical Menubar calendar app w/ natural language
• GPG Suite secure communication and encrypting files

johanoloflindberg

Hardening WP Security

A shortened, actionable version of the full punchlist

1. Sync your entire live site down to your local repo
2. Change the WordPress default admin user + generate a new password
3. Remove any users that aren’t supposed to be there, or that are no longer in use
4. Update WordPress (in case you need to update it manually: https://gist.github.com/ericrasch/4192dc480398a896d4d58b5afe08a1d0)
5. Update all WordPress plugins
6. Remove unused plugins

johanoloflindberg

Disable/turn off the following PHP functions:

If you have access to your system php.ini file, add:

disable_functions = exec,shell_exec,system,passthru,pcntl_exec,proc_open

Then restart Apache.

johanoloflindberg

Please write a short description of what the PR entails for project. Also, please remember to begin your PR as soon as you create a branch and make your first commit. This allows others to see what's actually being worked on and what the latest updates are (especially if a project has a lot of existing branches).

REF:

• {{insert any Basecamp or other links that are relevant to the project here}}

TODO

johanoloflindberg

KISSmetrics

Key Features:

• Integrates with CRM, email marketing and other programs
• Analyze data from multiple channels in a single interface
• Visitor-focused data instead of broad stats

Pros

johanoloflindberg

Increasing Website Traffic

https://ahrefs.com/blog/increase-website-traffic/ (h/t via Stephanie S: https://higheredu.slack.com/archives/marketing/p1463773458000002)

Case Study 1

Improve content and keywords to gain traffic

1. Dig up Organic Keywords from Ahrefs Site Explorer
2. Evaluate the competition using Google SERPs

johanoloflindberg

Steps to winning Featured Snippets

source: How to Optimize Your Content for Google's Featured Snippet Box

Uncover what a Featured Snippet is and what steps you can take to help your business earn more visibility on a search engine results page.

Here are the takeaways…

1. Backlinks matter much less for ranking in the Featured Snippet when you already rank on page one.
2. There should be an area on the page where the search query appears in a header (h2, h3, h4, etc.).

johanoloflindberg

add_action( 'init', 'jf_register_my_new_sitemap', 99 );
/**
 * On init, run the function that will register our new sitemap as well
 * as the function that will be used to generate the XML. This creates an
 * action that we can hook into built around the new 
 * sitemap name - 'wp_seo_do_sitemap_my_new_sitemap'
 */
function jf_register_my_new_sitemap() {
	global $wpseo_sitemaps;
	$wpseo_sitemaps->register_sitemap( 'my_new_sitemap', 'jf_generate_my_new_sitemap' );

johanoloflindberg

SEO Checklist

Source: (Case Study) This SEO Checklist = 48.7% More Organic Traffic

1. Step #1: Delete “Dead Weight” Pages

• WordPress category and tag pages
• Outdated blog posts
• Low-quality blog posts
• Ecommerce product pages with zero sales
• Archive pages

johanoloflindberg

<?php
/**
 * Disable specified plugins in development environment.
 * 
 * This is a "Must-Use" plugin. Code here is loaded automatically before regular plugins load.
 * This is the only place from which regular plugins can be disabled programatically.
 * 
 * Place this code in a file in WP_CONTENT_DIR/mu-plugins or specify a custom location 
 * by setting the WPMU_PLUGIN_URL and WPMU_PLUGIN_DIR constants in wp-config.php.
 *