Markus Baersch mbaersch

mbaersch / content-visibility-marker.html

Created November 23, 2021 13:13

Custom HTML Tag for Google Tag Manager to create markers in main content for triggering "content consumption" events

	<script>
	/*
	This code can be used as a Custom HTML tag in Google Tag Manager to create invisible "marker lines"
	every x percent inside a container (selected via CSS selector) that holds the main content of a page
	(like a blog post).

	You can then use visibility triggers for the marker lines (selected by name or class) in GTM in order
	to fire event tags for Google Analytics or any other tool to measure "content consumption" without
	having to rely inaccurate scroll tracking.

mbaersch / timed-visibility-observer.html

Last active June 9, 2022 10:12

Timed Visibility Observer - HTML-Tag für Piwik PRO Tag Manager zur zeitgesteuerten Auslösung von Visibility Trigger Events

	<script>
	//******************************************************************************************************
	//HTML-Tag für Piwik PRO Tag Manager zur zeitgesteuerten Auslösung von Visibility Trigger Events.
	//******************************************************************************************************

	//Hinweise siehe https://gist.github.com/mbaersch/8cc6419f3a2b16f6c8641a828460d06e

	//Optimierung:
	//Die Funktion minimalReadingTime() kann entfernt werden, wenn feste Zeiten oder keine Mindestdauer
	//benötigt wird. Ebenso kann dieser Kommentar entfernt werden, um nicht die Ladezeit des Tag Managers

mbaersch / fix-ecjs-client.tpl

Created October 13, 2021 22:06

fix to fulfil requests for ec.js from a server-side GTM endpoint (Custom Client Template)

mbaersch / cached_event_id.js

Last active November 4, 2021 09:41

getUniqueEventId() - creates cacheable event ids for deduplication of events that cannot use the same trigger

	/* create unique event ids for specific events that "live" for a limited time
	(default: 1 scond).

	returns a value that consist of the key, a random number and a timestamp;
	dot-separated. An existing value for a key that is requested within the
	defined lifespan will remain the same, otherwise (not existing or too old)
	a new value is generated and stored. The limited lifespan can be used to
	deduplicate several hits of the same type between page loads (e. g. Add2Cart
	or multiple PageViews in SPAs).

mbaersch / enhance_ga4_event_builder.js

Last active September 6, 2022 00:21

Tampermonkey script to add a new section to the GA4 Event Builder for sending payloads to a custom endpoint

	// ==UserScript==
	// @name Enhance GA4 Event Builder
	// @namespace http://tampermonkey.net/
	// @version 0.2
	// @description add option to send payload to a custom endpoint instead of google-analytics.com
	// @author Markus Baersch
	// @match https://ga-dev-tools.web.app/ga4/event-builder/
	// @grant none
	// ==/UserScript==

mbaersch / Consent Mode Configuration (Demo).tpl

Created June 10, 2021 21:33

mbaersch / tagless-logger-client-demo.tpl

Created April 16, 2021 09:37

Google Tag Manager Custom Client Template to demonstrate processing incoming requests directly without using event data and / or tags

	___INFO___

	{
	"type": "CLIENT",
	"id": "cvt_temp_public_id",
	"version": 1,
	"securityGroups": [],
	"displayName": "Tagless Logger Client [DEMO]",
	"brand": {
	"id": "brand_dummy",

mbaersch / this-or-that.tpl

Last active August 22, 2021 16:15

This Or That (Server-Side Google Tag Manager Custom Variable Template)

moved to https://github.com/mbaersch/this-or-that

mbaersch / store_fbc_cookie.js

Created March 22, 2021 12:47

HTML tag code for persiting a fblid as cookie in client-side Google Tag Manager

	<script>
	//create URL variable for "fbclid" query and use it a) here
	//(and use "URL \| fbclid" as variable name or change reference below)
	//and b) for triggering this tag (when fb has consent)
	var fbclid = {{URL \| fbclid}};
	var d = new Date();
	if (fbclid && fbclid !== "") {
	d.setTime(d.getTime() + (902460601000));
	document.cookie = "_fbc=fb.1." + Date.now().toString() + "." + fbclid+";expires="+ d.toUTCString() + ";path=/";
	}

mbaersch / 200qapla.tpl

Last active March 20, 2021 11:56

sending debugging hits to your serverside GTM endpoint from the browser manually? make every request a glorious success. I bet you get the joke.