IIS URL Rewrite

web.conf

<rewrite>
    <rules>
        <rule name="Redirect to HTTPS" stopProcessing="true">
            <match url="(.*)" />
            <conditions>
                <add input="{HTTPS}" pattern="^OFF$" />
                <add input="{QUERY_STRING}" pattern="excluded.htm" negate="true" />
            </conditions>
            <action type="Redirect" url="https://{HTTP_HOST}/{R:1}" />
        </rule>
    </rules>
</rewrite>