countdown test (not working)

{%- assign scheduleid = 240 -%}
 <script type="text/javascript">
      $(function () {
        var holiday = new Date();
        holiday = new Date("{[ scheduledcontent schedulecategoryid:'{{scheduleid}}' showwhen:'notlive'  ]}{{ NextOccurrenceDateTime | Date: 'yyyy/MM/dd HH:mm:ss' }}{[ endscheduledcontent ]}{[ scheduledcontent schedulecategoryid:'{{scheduleid}}' showwhen:'live'  ]}islive{[ endscheduledcontent ]}");
        $('#expireMessage').countdown({until: shortly, 
    expiryText: '<div class="over">It\'s all over</div>'}); 
     
$('#expireMessageStart').click(function() { 
    shortly = new Date(); 
    shortly.setSeconds(shortly.getSeconds() + 5.5); 
    $('#expireMessage').countdown('option', {until: shortly}); 
});
        $('#year').text(holiday.getFullYear());
      });
    </script>
<h1>Next Service begins in:</h1> <div id="expireMessage"></div>