A simple website using JSON. HTML version is here: https://gist.github.com/MattRix/be7f8222edfc24ac1d1a98e04d826f1e

SimpleWebsite.json

{
    "type": "html",
    "content": [
        {
            "type": "head",
            "content": [
                {
                    "type": "title",
                    "content": [
                        "Hello world!"
                    ]
                }
            ]
        },
        {
            "type": "body",
            "content": [
                {
                    "type": "h1",
                    "content": [
                        "Welcome"
                    ]
                },
                {
                    "type": "p",
                    "content": [
                        "This is a ",
                        {
                            "type": "b",
                            "content": [
                                "cool"
                            ]
                        },
                        " web site ",
                        {
                            "type": "i",
                            "content": [
                                "all about ",
                                {
                                    "type": "b",
                                    "content": [
                                        "cool"
                                    ]
                                },
                                " stuff and ",
                                {
                                    "type": "b",
                                    "content": [
                                        "cool"
                                    ]
                                },
                                " things"
                            ]
                        }
                    ]
                },
                {
                    "type": "p",
                    "content": [
                        "Here's ",
                        {
                            "type": "a",
                            "content": [
                                "a link to a site"
                            ],
                            "attributes": {
                                "href": "http://www.google.com"
                            }
                        }
                    ]
                },
                {
                    "type": "p",
                    "content": [
                        "Here's a simple image ",
                        {
                            "type": "img",
                            "attributes": {
                                "src": "http://i.imgur.com/TXhVsrq.gif",
                                "alt": "cool dudes",
                                "width": "300",
                                "height": "165"
                            }
                        },
                        " being shown inline"
                    ]
                },
                {
                    "type": "ul",
                    "content": [
                        {
                            "type": "li",
                            "content": [
                                "This is boring stuff"
                            ]
                        },
                        {
                            "type": "li",
                            "content": [
                                "This is ",
                                {
                                    "type": "b",
                                    "content": [
                                        "cool"
                                    ]
                                },
                                " stuff"
                            ]
                        }
                    ]
                }
            ]
        }
    ]
}