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| channel_priors = { | |
| "CTV": 0.02, | |
| "DISPLAY": 0.05, | |
| "DIRECT_MAIL": 0.02, | |
| "EMAIL": 0.03, | |
| "PAID_SOCIAL": 0.08, | |
| "PAID_SEARCH": 0.14, | |
| "TV": 0.01 | |
| } | |
| trend_prior = 0.05 | |
| holiday_prior = 0.05 | |
| seasonality_prior = 0.05 / (2*d) |
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