Show & Tell is Indy Hall's weekly member presentation series. One speaker shares something about themselves — a personal project, new business, hobby, career journey — in a casual 10-15 minute talk, followed by Q&A and group discussion.
Status: On hiatus as of early 2026. This SOP preserves the production workflow and strategic intent so it can be revived without starting from scratch.
Show & Tell serves multiple purposes beyond "a weekly event":
- Member visibility — gives members a low-stakes way to share what they care about, making them known to the community
- Speaker pipeline — Discord channels like #self-promotion, #celebrating-wins, and #indy-skills surface interesting people and projects that become natural S&T candidates
- Community connective tissue — regular cadence creates a rhythm members can rely on, even if they don't attend every week
- Content engine — recordings, clips, and quotes from S&T can fuel social media, newsletters, and member spotlights long after the event
What we did: Adam reached out to prospective speakers found through Discord channels and community conversations. Members were encouraged to tag Adam when they spotted someone interesting.
Elevator pitch (share with potential speakers):
Show & Tell is a weekly event series hosted every Thursday at 12pm ET. One presenter shares something about themselves — a personal project, a new business, a hobby, a career summary. The presentation is very casual, 10-15 minutes, followed by Q&A and group discussion. You're welcome to make slides, but they're not required. Present however you feel comfortable.
What needs updating:\
- Define current scheduling tool (was Google Sheets sign-up spreadsheet)
- Define how speakers are tracked and scheduled
- Decide if the format stays virtual-only or adds in-person option
What we did: Created events in Luma and Discord for each S&T. Luma handled RSVPs and attendee communication. Discord events gave visibility in the server.
Luma workflow:
- Log in to lu.ma/indyhall
- Find the upcoming Show & Tell event
- Update event name with speaker + topic
- Update description with speaker summary
Discord workflow:
- Create a Discord event for the upcoming Thursday
- Location: Zoom link (indyhall.org/zoom/showandtell)
- Start: 12:00 PM ET, End: 1:00 PM ET
- Add speaker name + topic as event title
- Create the next week's Discord event as soon as the current S&T ends
What was retired:
Teamup calendar sync— Previously used to update the members-only calendar with speaker details. Teamup is no longer in use.Groupbuzz posts— Previously used for email-based event announcements to the member list. Groupbuzz is no longer in use.
What needs updating:\
- Confirm Luma is still the RSVP tool when S&T returns
- Define how member announcements happen without Groupbuzz (Discord-only? Newsletter? Email?)
What we did: A 4-touch promotion cadence for each episode:
- Day of Luma creation (~2 weeks out) — "Just announced!" post with topic, presenter photo, date, RSVP link
- Friday before (~1 week out) — Clip from the previous S&T + link to sign up for next week
- Monday before — High-level tease of the week's theme
- Day before (Wednesday) — Final reminder with RSVP link
Also: Every Thursday, the "Something Useful" segment in Good Morning Indy Hall previewed that day's S&T.
What needs updating:\
- Define promotion channels when S&T returns (was planned for Later/social media scheduling)
- Decide if clip-based promotion is feasible with current tools
- Open Zoom 10 minutes before start
- Make sure Zoom is set to record
- Host introduces speaker, keeps Q&A flowing
What needs updating:\
- Confirm Zoom is still the platform, or consider Discord Stage/other
What we did:
- Download recording from Zoom cloud
- Delete recording from Zoom cloud after successful download
- Trim video in QuickTime (remove the first 5-8 min pre-show)
- Upload to YouTube (Title: "Show & Tell - [DATE]", Playlist: "Show & Tell")
- Share YouTube link in Discord #general-discussion
- Post link in the Show & Tell spreadsheet
Adam's notes on what was missing:
- No public promotion before events happened
- No clips shared after events to extend their lifespan
- Video recordings were underutilized — dozens of S&T recordings sitting unorganized
- Wanted a visual gallery format in Discord (thumbnails + YouTube links)
What needs updating:\
- Define post-production workflow for clips (Descript? Manual?)
- Decide on video hosting (YouTube still? Also upload to Discord?)
- Create a gallery/archive format for past S&T recordings
- S&T Archive: show-and-tell-archive.csv — 141 entries, Apr 2020–Apr 2022
- Sign-up spreadsheet: Google Sheets
- Luma page: lu.ma/indyhall
- Zoom link: indyhall.org/zoom/showandtell
Source: Notion export items C3 (Show & Tell Production) and C4 (Sync S&T to Teamup), Feb 2022. Cleaned and restructured Feb 2026. Retired tools noted, TODO placeholders added for revival.