start with a story
- help people relate
- opportunity for some fun
- make it real and relevant
talk about the numbers
- data on the problem
- data on the solution
- data on your progress
identify a path for support
- why get involved
- when to get involved
- how to get involved
and end on a high point
- bookend your story
- share a repeatable message
rehearsals should happen
- early, even while drafting
- more than once
- with others watching
- with maximum feedback
delivery must be
- natural and inclusive
- playful
- on time, every time
follow up is
- immediate
- meaningful / thoughtful
- actionable
- instrumented
- closely observed
get the audience
- moving
- sharing
- planning
- playing
- learning
involve guest speakers to
- change up the scenery
- improve retention
- introduce dynamic topics
- play with improvisation
facilitate a public discussion by
- involving people outside the room
- opening channels for expression
- supporting every individual
- providing tools for who have none
create a historical record with
- videos to watch later
- discussion topics tabled for forums
- a posted summary
- witnesses and their audience