MIT/NASA "double bubble" http://gizmodo.com/5900927/are-mits-double-bubble-planes-the-future-of-air-travel https://www.nasa.gov/content/the-double-bubble-d8-0
Fuel efficiency and plane shapes http://news.nationalgeographic.com/news/energy/2013/04/130423-reshaping-flight-for-fuel-efficiency/ http://www.forbes.com/2007/06/01/aviation-aerospace-planes-biz-cx_rm_0604bigplanes_slides2.html
- rising cost of jet fuel
- Climate change
- lowering prices for "the next billion air passengers"
- low and slow - time preference inelasticity
https://www.theguardian.com/business/2014/oct/26/innovations-windowless-plane
- windows reduce efficiency
- Use in-cabin screens for view/magic design experience
Freightliner http://www.freightlinerinspiration.com/
Otto - self-driving retrofit https://www.wired.com/2016/05/otto-retrofit-autonomous-self-driving-trucks/ http://www.theverge.com/2016/5/17/11686912/otto-self-driving-semi-truck-startup
Employment problem: trucking is the most common job in most US states http://www.npr.org/sections/money/2015/02/05/382664837/map-the-most-common-job-in-every-state https://www.visualnews.com/wp-content/uploads/2015/02/common-jobs-featured.png