Created
July 1, 2023 23:42
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Google Tag Manager Shopify Custom Pixel
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// Step 1. Add and initialize your third-party JavaScript pixel (make sure to exclude HTML) | |
// Make sure you update you GTM- Tag id | |
(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': | |
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], | |
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= | |
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); | |
})(window,document,'script','dataLayer','GTM-XXXXXXX'); | |
window.dataLayer = window.dataLayer || []; | |
// // Step 2. Subscribe to customer events using the analytics.subscribe() API | |
analytics.subscribe('page_viewed', (event) => { | |
window.dataLayer.push({ | |
'event': 'page_viewed', | |
'page_location': event.context.window.location.href, | |
'page_title': event.context.document.title, | |
}); | |
}); | |
analytics.subscribe("product_viewed", (event) => { | |
window.dataLayer.push({ | |
'event': 'product_viewed', | |
'product_id': event.data.productVariant.product.id, | |
'product_title': event.data.productVariant.product.title, | |
}); | |
}); | |
analytics.subscribe("checkout_completed", (event) => { | |
window.dataLayer.push({ | |
'event': 'checkout_completed', | |
'order_id': event.data.checkout.order.id, | |
'currency': event.data.checkout.currencyCode, | |
}); | |
}); |
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