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Simplero — Spreedly cost analysis: API pricing history, every bill paid (Jan 2020–Jul 2026), estimated development/test API cost

Spreedly Cost Analysis — Simplero

Prepared: 2026-08-01
Sources: Spreedly dashboard + invoice FVUBZF-00005; QuickBooks general ledger via Windsor.ai (vendor Spreedly); Wayback Machine archives of spreedly.com/pricing.

Sensitivity: Internal finance. Link is public-by-URL; treat as share-with-intent.


Bottom line

Question Answer
When did per-API-call pricing start (public)? By May 2018 (switched between Apr–May 2018). Test traffic on paid accounts bills.
All Spreedly bills in QB (Jan 2020 – Jul 2026) 79 payments · $171,143 total
Est. cost of development/test API calls ~$50k–$57k all-in (mostly May 2025 – Jul 2026)
Fixed support/platform (not “API waste”) ~$100k+ of the total
Production-only steady state (if dev stays off) ~$1,500–$1,700/mo (almost all Business Support)

1. When did Spreedly switch to per-API-call pricing?

Public pricing (Wayback Machine)

When Model
Through Apr 2018 Still per successful transaction (e.g. ~$0.03/txn on non-partner gateways). Test gateway free.
By May 2018 Per API call on the public pricing page: $200/mo + 5¢/call, $500 + 2¢, $1,500 + 0.5¢. Test API calls on paid accounts are metered and billed.

Public switch window: April → May 2018.

Notes

  • API-call pricing was public by mid-2018 — not a recent invention.
  • Individual customer contracts may have moved later (some customers describe a later shift).
  • Simplero’s QuickBooks only shows continuous Spreedly charges from Jan 2020 (no Spreedly GL lines 2018–2019 in this extract).
  • Jan 2021 plan step-change for Simplero: ~$250/mo → ~$1,500+/mo (looks like Business Support / platform at ~$1,500).

Current plan (invoice FVUBZF-00005, Jul 2026)

Line Amount
Connect – Pay as You Go 169,956 units × $0.03 = $5,098.68
Business Support $1,500.00
Platform Fee (Evergreen) $0.00
Subtotal $6,598.68
NY tax (~8.875%) ~$585.64
Total paid $7,184.32

Period for usage line: Jun 7 – Jul 6, 2026. Support period on that invoice: Jul 7 – Aug 6, 2026.


2. Every bill paid (QuickBooks)

Vendor: Spreedly. Expense account: Website Maintenance & Hosting (and Other Websites – COGS). Charged to Chase credit cards. 79 monthly payments, Jan 2020 – Jul 2026.

By year

Year Bills Total paid
2020 12 $3,905
2021 12 $19,155
2022 12 $20,334
2023 12 $20,820
2024 12 $24,212
2025 12 $43,221
2026 (Jan–Jul) 7 $39,495
Total 79 $171,143

Bill by bill

Date Paid Notes
2020-01-14 $468.92 Low-plan era
2020-02-14 $463.24
2020-03-15 $495.24
2020-04-14 $546.68
2020-05-10 $160.33
2020-06-08 $259.56
2020-07-08 $256.11
2020-08-09 $252.90
2020-09-08 $252.00
2020-10-08 $250.00 Flat ~$250
2020-11-08 $250.00
2020-12-08 $250.00
2021-01-08 $1,519.14 Plan jump (~$1.5k support era)
2021-02-08 $1,519.62
2021-03-08 $1,518.10
2021-04-08 $1,512.64
2021-05-09 $1,517.13
2021-06-08 $1,650.31 Small usage
2021-07-08 $1,646.24
2021-08-08 $1,652.29
2021-09-08 $1,648.21
2021-10-08 $1,654.43
2021-11-08 $1,657.73
2021-12-08 $1,659.44
2022-01-07 $1,655.36
2022-02-10 $1,664.65
2022-03-07 $1,669.64
2022-04-07 $1,669.81
2022-05-07 $1,686.46
2022-06-07 $1,697.82
2022-07-07 $1,705.50
2022-08-07 $1,697.24
2022-09-07 $1,713.90
2022-10-07 $1,711.71
2022-11-07 $1,711.33
2022-12-07 $1,750.96
2023-01-07 $1,675.41
2023-02-07 $1,683.93
2023-03-07 $1,683.49
2023-04-07 $1,687.53
2023-05-07 $1,676.21
2023-06-07 $1,676.75
2023-07-07 $1,674.83
2023-08-07 $1,693.13
2023-09-07 $1,691.87
2023-10-07 $1,752.40
2023-11-07 $1,983.28 Usage climbing
2023-12-07 $1,941.59
2024-01-07 $1,923.47
2024-02-07 $1,977.96
2024-03-07 $1,939.10
2024-04-07 $1,975.34
2024-05-07 $1,996.81
2024-06-07 $1,881.08
2024-07-07 $1,995.60
2024-08-07 $2,140.66
2024-09-07 $2,097.45
2024-10-07 $2,107.75
2024-11-07 $2,051.38
2024-12-07 $2,125.80
2025-01-07 $2,103.72
2025-02-07 $2,315.08
2025-03-07 $2,357.90
2025-04-07 $2,345.73
2025-05-07 $4,019.56 Spike starts
2025-06-07 $5,995.60
2025-07-07 $4,259.46
2025-08-07 $4,382.79
2025-09-07 $3,923.42
2025-10-07 $3,594.05
2025-11-07 $4,371.59
2025-12-07 $3,552.51
2026-01-07 $3,715.14
2026-02-07 $3,994.53
2026-03-07 $4,265.85
2026-04-07 $5,865.30
2026-05-07 $5,987.82
2026-06-07 $8,481.54 Peak bill
2026-07-07 $7,184.32 Invoice FVUBZF-00005: 169,956 × $0.03 + $1,500 support + tax

H1 2026 average: ~$5,368/mo (matches finance notes ~$5,385).


3. What did development API calls cost?

Spreedly does not split invoices by environment. Attribution is estimated.

Method

From the opened invoice (Jul 2026):

  • $1,500 = Business Support (fixed; not “API waste”)
  • $0.03 × units = Connect usage
  • Remainder ≈ tax (~8.875% NY)

Recent dashboard (≈30 days ending ~Aug 1, 2026):

Environment Total API calls Notes
Simplero development 51,228 Test gateway; bulk of volume
Simplero production 856 Real gateways; ~$26 usage at $0.03

Estimate:

pretax = bill / 1.08875
usage  = max(0, pretax − $1,500)   # from 2021 onward
dev    ≈ max(0, usage − ~$50/mo production allowance)

Estimates

Slice Estimate
All API usage (pre-tax), all bills in QB ~$54,600
Dev-attributable usage (pre-tax) ~$51,700
Dev-attributable + tax on that usage ~$56,000–$57,000
Excess over “healthy” baseline (~$1,663/mo) since 2021 ~$56,700
Spike only (May 2025 – Jul 2026) excess over baseline ~$48,700

Rough call volume: at $0.03, ~$52k of dev usage ≈ ~1.7 million billable API calls.

How to read the history

  1. 2021 – early 2025: mostly support (~$1,500) + light usage. Dev waste small.
  2. May 2025 – Jul 2026: the real damage — ~$49k extra vs a normal ~$1.6–1.7k bill. Nearly all Connect usage from test/dev traffic on a paid account.
  3. Total paid since 2020: ~$171k. Roughly ~$103k platform/support, ~$55k metered API, of which ~$52k is likely non-production/dev.

Integration tests hitting Spreedly’s live API (even in “test mode”) still bill per call on a paid account — Spreedly docs: “Test API calls in production accounts are metered and billed.”


4. If development stays eliminated

Using production’s last ~30 days (856 API calls):

Line Amount
Connect usage (856 × $0.03) ~$26
Business Support $1,500
Platform fee $0
Subtotal ~$1,526
Tax (~8.875% if still NY-taxed) ~$135
Est. total / month ~$1,660

Almost all remaining cost is the $1,500 support fee. Usage at this volume is noise.

Current in-progress billing period (Jul 7 – Aug 7, 2026 as of ~Aug 1): 20,891 billable units · $626.73 usage so far — already way down from last month’s 169,956 units, consistent with stopping heavy dev traffic around mid-July.

Billing address on file was still NY (tax). Company is CA-based now — address should be updated in Spreedly.


5. Environments (Spreedly app)

Environment Key (public env key) Created
Simplero development WckY81MZ7fy0U00GyvpYdAIfAMm Jul 18, 2013
Simplero production MIIpl7MYsqcEm67lvYDcnfU6TsM Mar 2, 2013

Retained payment methods (approx.): development 195,882 · production 51,810. Advanced Vault: disabled both.


6. Caveats

  1. Environment split is estimated. Only Spreedly can provide historical usage by environment/day if they still retain it.
  2. Tax rate assumed ~8.875% NY for reverse-engineering usage from total; older periods may differ.
  3. Support amount assumed $1,500 from 2021 based on bill shape + latest invoice; 2020 plan structure was different (~$250 floor).
  4. Production allowance (~$50/mo) is a conservative placeholder for “real” traffic; recent prod is closer to ~$26.
  5. Daily time series was not available in the UI without a deeper export; org billing shows period totals, not a clean daily table in what we could pull.

7. Recommended next steps

  1. Confirm next invoice after Jul 17 cut — usage should stay near production-only.
  2. Update billing address to California (tax).
  3. Ask Spreedly success for historical usage export by environment (and daily if possible) to pin exact dev cost vs estimate.
  4. Decide whether $1,500 Business Support is still worth it if Connect usage stays ~$25–50/mo — or exit Spreedly entirely after vault migration.

Generated from live Spreedly account review + QuickBooks GL extract, 2026-08-01.

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