header-style.php

<? php //remove this

//** Add additional style to site header
add_filter('genesis_seo_title', 'cd_site_title' );
function cd_site_title($title) {
	$custom_title = '<span class="custom-title">My Name</span> | My Specialness';
	$inside = sprintf( '<a href="%s" title="%s">%s</a>', trailingslashit( home_url() ), esc_attr( get_bloginfo( 'name' ) ), $custom_title );
	$title = '<h1 class="site-title" itemprop="headline">'. $inside .'</h1>';
	return $title;
}

WAEstate-header-style.php

<? php //remove this line

//** Add additional style to site header
add_filter('genesis_seo_title', 'wap_site_title' );
function wap_site_title($title) {
	$custom_title = '<span class="custom-title">WA</span>Estate';
	$inside = sprintf( '<a href="%s" title="%s">%s</a>', trailingslashit( home_url() ), esc_attr( get_bloginfo( 'name' ) ), $custom_title );
	$title = '<h1 class="site-title" itemprop="headline">'. $inside .'</h1>';
	return $title;
}