Example custom table view cell from nib.m

static NSString *CellIdentifier = @"Cell";
cell = (MyCustomCell *)[tableView dequeueReusableCellWithIdentifier:CellIdentifier];
if (cell == nil) {
    NSArray *nibContents = [[NSBundle mainBundle] loadNibNamed:@"TableCell" owner:self options:nil];
    cell = [nibContents objectAtIndex:0];
}

// do your customization
return cell;