Django local server deployment with Fabric and virtualenv

fabfile.py

from fabric.api import lcd, local, path

project_dir = '/www/project/sms/'
env_bin_dir = project_dir + '../env/bin'


def deploy():
    with lcd(project_dir):
        local('pwd')
        local('git pull origin')
        local('git checkout -f')
        with path(env_bin_dir, behavior='prepend'):
            local('pip freeze')
            local('pip install -r requirements/staging.txt')
            local('./manage.py migrate --settings="project.settings.staging"')
            local('./manage.py collectstatic -cl --noinput -v0')