Brainstorming notes: YIP human centered design for elections

brainstorming.md

AGENDA

Go over ground rules

• Defer judgement
• Aim high
• Yes, and
• Focus
• Quantity over quality

Draw me something

• Make city government cool

Lightning round

• Affirm what they'd like to change (and keep) about the city
• Make local issues seem relevant
• Alert people how and when they can get involved

Notes

HMW make city government cooler

• Brews and politics
• Micropolling
• Live webcam from mayor's office
• Philly party bus
• "Welcome to the neighborhood" packets
• Suggestion box on every corner
• iPad suggestion boxes in bars

HMW affirm what people like and dislike about Philly

• iPad suggestion box in bars
• #whyilovephilly marketing campaign w/ politicans
• business plan competition, but for city services
• 'If I were mayor' interview series
• my Philly t-shirts (PHL ART, PHL TECH, PHL BIKE, etc)
• Highlight city government involvement on Uwishunu
• Marketing campaign about what other cities do better
• Explain how Philly things came to be
• History LCD's
• "How am I doing?" scorecards for councilman
• Actual "engagement" (volunteer | donate | support) CTA's fater news articles

HMW make local issues seem more relevant

• Show dropouts by scroll depth
• Video that shows day in the life of millennial (w/ spending & tax impact)
• Where your dollars go
• Signs in neighborhoods showing impact of school cuts ("A teacher would have parked here.")
• #whyPHL gripe campaign
• Fact of the Day feed
• Brews + News
• Buzzfeed Quiz (seems about national issue then actually about local issues)
• Faux sticker app

HMW alert people how and when they can get involved

• Text notification for Philly elections
• The ActiveList (events and discussion for Philly's engaged folks)
• Postcard voter guide
• Startup Bootcamp, but for city politics
• Night market involvement fair
• Every article has an engagement CTA