Genesis - How to Change Header Link/URL

functions.php

/** Modify the header URL */
add_filter('genesis_seo_title', 'eo_set_header_url');
function eo_set_header_url($title, $inside, $wrap)
{
  $blog_name = get_bloginfo('name');
  $header_url = user_trailingslashit('http://www.eugenoprea.com');
  $inside = sprintf('<a title="%s" href="%s">%s</a>', $header_url, esc_attr($blog_name), $blog_name);
  $title = sprintf('<%1$s id="title">%2$s</%1$s>', $wrap, $inside);

  return $title;
}