JS: swfobject.embedSWF

swfobjectEmbed.html

<script type="text/javascript">

	var flashvars = {},
		params = {},
		attributes = {};

	swfobject.embedSWF("untitled.swf", "containerId", "800", "600", "9.0.0", false, flashvars, params, attributes);

</script>
<div id="containerId">
	<a href="http://www.adobe.com/go/getflashplayer">
		<img src="http://www.adobe.com/images/shared/download_buttons/get_flash_player.gif" alt="Get Adobe Flash player" />
	</a>
</div>

swfobjectEmbed.js

var flashvars = {},
		params = {},
		attributes = {};

	swfobject.embedSWF("untitled.swf", "containerId", "800", "600", "9.0.0", false, flashvars, params, attributes);