This is a list of questionable or ambiguous clauses in the ANZ custom credit card image guidelines which prevent me making a Hatsune Miku credit card, even though there should be no issue with it due to the relatively open character licence.
- No trademarks, logos, slogans, company names, get up, copyrighted material or brands of any third party
You could avoid using the logo, but the character design itself is of course copyrighted.
However, the copyright licence is relatively open, so this should not pose an issue.
The wording should be adjusted to exclude copyrighted material which we have the right to use.
- No advertising or promotional material, or branded products
Sounds like it's a duplicate of the previous rule in a way. If that isn't the intent, the rule is unclear.
- No celebrities, actors, musicians, sportspeople, cartoons or public figures
Miku is essentially a celebrity, and as a vocalist, may also be considered a musician.
The real problem here is "cartoons", because "cartoon" is ambiguous.
The term could mean "a specific American animation", in which case it's really trying to say not to use copyrighted material, in which case this is redundant.
It could also mean "a particular style of drawing in the style of such animation", in which case I would like to ask ANZ, exactly why is drawn material inappropriate for the front of a credit card?
- No works of art
This rule's purpose is unclear.
Photographs are art too, and ANZ already say that photos are allowed, so this is actually a logical contradiction.
If photographs are allowed, the rule then appears to be saying that "non-realistic" images are not allowed. What is the logical reasoning here? What if I prefer the drawn aesthetic to the realistic aesthetic?
It surely can't be talking about artwork copyright, because whatever art I would plan to use would be commissioned specifically for the card, so the issue of copyright ownership over the artwork would be nonexistent.
The rest are fair enough, I think?
- No phone numbers, addresses, URL addresses, account or PIN numbers
- No provocative or sexual material
- No violent or other offensive, obscene or indecent material
- No nudity or semi-nudity
- No bigotry, racism, hatred, profanity or obscenities
- No alcohol, tobacco, gambling, firearms or pharmaceutical products
- No images that show illegal or anti-social behaviour
- No culturally or socially insensitive images
- No images that display the opinions or beliefs of political groups, religious groups or socially unacceptable groups (e.g. political images, neo-Nazi images, gangs)
- No libellous or defamatory content, or content which is otherwise in violation of any rules, regulations or laws to which the images are subject
- No content not acceptable for persons under 18 years old.