Rewrites!

Web.config

<?xml version="1.0" encoding="utf-8"?>
<configuration>
  <system.webServer>
    <!-- Install URL Rewrite 2.0: https://www.iis.net/downloads/microsoft/url-rewrite -->
    <rewrite>
      <!-- http://stackoverflow.com/questions/35047484/iis-redirect-with-cache-response-header/35279811#35279811 -->
      <outboundRules>
        <rule name="Require clients to revalidationpermanent redirects">
          <match serverVariable="RESPONSE_Cache_Control" pattern=".*" />
          <conditions>
            <add input="{RESPONSE_STATUS}" pattern="301" />
          </conditions>
          <action type="Rewrite" value="public, must-revalidate, max-age=0"/>
        </rule>
      </outboundRules>
      <rules>
        <!-- If you have a sitemap located at domain.com/sitemap, this ensures that /sitemap.xml will render that page! -->
        <rule name="Sitemap." stopProcessing="true">
          <match url="^sitemap.xml$" />
          <action type="Rewrite" url="sitemap" />
        </rule>
        <!-- Redirect rule to force all URLs to lowercase -->
        <!-- http://www.wiliam.com.au/wiliam-blog/iis-url-redirects-to-lowercase-and-umbraco-cms -->
        <rule name="LowerCaseRule" stopProcessing="true">
          <match url="[A-Z]" ignoreCase="false" />
          <action type="Redirect" url="{ToLower:{URL}}" />
          <conditions>
            <add input="{REQUEST_URI}" pattern="^.*/umbraco" negate="true" />
            <add input="{REQUEST_URI}" pattern="^.*/install" negate="true" />
          </conditions>
        </rule>
        <rule name="Add www." patternSyntax="Wildcard" stopProcessing="true">
          <match url="*" />
          <conditions>
            <add input="{HTTP_HOST}" pattern="www.domain.com" negate="true" />
          </conditions>
          <action type="Redirect" url="http://www.domain.com/{R:1}" />
        </rule>
        <!--
        <rule name="Remove WWW" enabled="true" stopProcessing="true">
          <match url="(.*)" />
          <conditions>
            <add input="{HTTP_HOST}" pattern="^(www\.)(domain\.com)" />
          </conditions>
          <action type="Redirect" url="http://{C:2}/{R:1}" />
       </rule>
        -->
        <!--
        <rule name="Redirect to http" enabled="true" stopProcessing="true">
          <match url="(.*)" />
          <conditions>
            <add input="{HTTPS}" pattern="on" />
          </conditions>
          <action type="Redirect" url="http://{HTTP_HOST}{REQUEST_URI}" redirectType="Permanent" appendQueryString="false" />
        </rule>
        -->
        <!--
        <rule name="Redirect to https" enabled="true" stopProcessing="true">
          <match url="(.*)" />
          <conditions>
            <add input="{HTTPS}" pattern="off" />
          </conditions>
          <action type="Redirect" url="https://{HTTP_HOST}{REQUEST_URI}" redirectType="Permanent" appendQueryString="false" />
        </rule>
        -->
        <!--
        <rule name="Add trailing slash redirect." stopProcessing="true">
          <match url="^[0-9a-z\-\/]+[^\/]$" />
          <conditions>
            <add input="{REQUEST_FILENAME}" matchType="IsFile" negate="true" />
            <add input="{REQUEST_FILENAME}" matchType="IsDirectory" negate="true" />
            <add input="{REQUEST_URI}" pattern="^.*/umbraco" negate="true" />
            <add input="{REQUEST_URI}" pattern="^.*/install" negate="true" />
          </conditions>
          <action type="Redirect" url="{R:0}/" />
        </rule>
        -->
        <rule name="Remove trailing slash." stopProcessing="true">
          <match url="^(.*)/$" />
          <conditions>
            <add input="{REQUEST_FILENAME}" matchType="IsFile" negate="true" />
            <add input="{REQUEST_FILENAME}" matchType="IsDirectory" negate="true" />
            <add input="{REQUEST_URI}" pattern="^.*/umbraco" negate="true" />
            <add input="{REQUEST_URI}" pattern="^.*/install" negate="true" />
          </conditions>
          <action type="Redirect" redirectType="Permanent" url="{R:1}" />
        </rule>
        <rule name="Remove PHP redirect." stopProcessing="true">
          <match url="^(.*?)\.(?:php)$" />
          <action type="Redirect" url="{R:1}" />
        </rule>
      </rules>
    </rewrite>
  </system.webServer>
</configuration>