jeffsmonteiro · August 31, 2016 19:16
diff --git a/seo-basic-checklist.html b/seo-basic-checklist.html
 SEO Checklist

 Meta Title - Max. 70 chars
 <title>Title of page or Article</title>

 Meta Description - Max 160 chars
 <meta name="description" content="Some words about the page or the article">

 Meta Keywords - Optional
 <meta name="keywords" content="HTML,CSS,XML,JavaScript">

 Meta Author
 <meta name="author" content="Name of the Author">
 <link rel=”author” href=”https://plus.google.com/[YOUR PERSONAL G+ PROFILE HERE]”/>

 Canonical url
 <link rel="canonical" href="http://urlofsite.com/page.html" />

 OPEN GRAPH 

 og:title
 <meta property=”og:title” content=”Title of Page or Article”/>

 og:type
 <meta property=”og:type” content=”article”/>

 og:image
 <meta property=”og:image” content=”http://urlofsite/some-thumbnail.jpg”/>

 og:url
 <meta property=”og:url” content=”http://urlofsite.com”/>

 og:description
 <meta property=”og:description” content=”Some words about the page or article”/>

 TWITTER

 twitter:card
 <meta name=”twitter:card” content=”summary”>

 twitter:url
 <meta name=”twitter:url” content=”http://urlofsite/page.html”>

 twitter:title
 <meta name=”twitter:title” content=”Title of Page or Article”>

 twitter:description
 <meta name=”twitter:description” content=”Some words about the page or article”>

 twitter:image (will be displayed with 60x60 pixels)
 <meta name=”twitter:image” content=”http://urlofsite/some-thumbnail.jpg”>

 IMPORTANT

 Sitemap.xml
 Provide a sitemap.xml on root folder of your site. This is very important for Google Search Console
 More and how to: http://www.sitemaps.org/protocol.html

 Robots.txt
 Provide a robots.txt file on root folder of your site.
 More and how to: https://developers.google.com/webmasters/control-crawl-index/docs/robots_txt

 Googles
 Create an account in Google Analytics and Google Search Console. These two tools will help you to
 understand the access flow of your website and to fix common issues.

 HTML Basics
 1. Just one H1 tag per page
 2. All images need to have the attribute alt (uses to describe the image content)
 3. All links need to have the attribute title (uses do describe what will be displayed)
 4. Try to create a semantic HTML build your code into a hierarchy context. Ex: 
  <section>
    <article>
      <head>
        <h1>Title</h1>
        <p>Author</p>
        <p>Date</p>
        <p>Resume</p>
      </head>
      <content>
        <p>The content</p>
        <h2>Subtitles</h2>
        <p>sub contents</p>
      </content>
      <footer>
        <a>Author Profile</a>
        <h3>Comments</h3>
        <p>the comments</p>
      </footer>
    </article>
  </section>
  <section>
    <a>Related Links</a>
  </section>

 HTML PROS
 1. Use Sechema.org to provide microdata for your content
 More and how to: https://schema.org/docs/gs.html

 2. Make a responsive website
 More and how to: http://www.w3schools.com/html/html_responsive.asp

 3. Try to validate your code on W3C
 Try on: https://validator.w3.org/

 4. Use server cache and optimize your content (compress images, html and minify js and css files)
 More: search for cache on your web server technology documentation

 5. Use a SSL certificate
 Some cases, if your choose to use a SSL certificate may you can not use cache
	SEO Checklist

	Meta Title - Max. 70 chars
	<title>Title of page or Article</title>

	Meta Description - Max 160 chars
	<meta name="description" content="Some words about the page or the article">

	Meta Keywords - Optional
	<meta name="keywords" content="HTML,CSS,XML,JavaScript">

	Meta Author
	<meta name="author" content="Name of the Author">
	<link rel=”author” href=”https://plus.google.com/[YOUR PERSONAL G+ PROFILE HERE]”/>

	Canonical url
	<link rel="canonical" href="http://urlofsite.com/page.html" />

	OPEN GRAPH

	og:title
	<meta property=”og:title” content=”Title of Page or Article”/>

	og:type
	<meta property=”og:type” content=”article”/>

	og:image
	<meta property=”og:image” content=”http://urlofsite/some-thumbnail.jpg”/>

	og:url
	<meta property=”og:url” content=”http://urlofsite.com”/>

	og:description
	<meta property=”og:description” content=”Some words about the page or article”/>

	TWITTER

	twitter:card
	<meta name=”twitter:card” content=”summary”>

	twitter:url
	<meta name=”twitter:url” content=”http://urlofsite/page.html”>

	twitter:title
	<meta name=”twitter:title” content=”Title of Page or Article”>

	twitter:description
	<meta name=”twitter:description” content=”Some words about the page or article”>

	twitter:image (will be displayed with 60x60 pixels)
	<meta name=”twitter:image” content=”http://urlofsite/some-thumbnail.jpg”>

	IMPORTANT

	Sitemap.xml
	Provide a sitemap.xml on root folder of your site. This is very important for Google Search Console
	More and how to: http://www.sitemaps.org/protocol.html

	Robots.txt
	Provide a robots.txt file on root folder of your site.
	More and how to: https://developers.google.com/webmasters/control-crawl-index/docs/robots_txt

	Googles
	Create an account in Google Analytics and Google Search Console. These two tools will help you to
	understand the access flow of your website and to fix common issues.

	HTML Basics
	1. Just one H1 tag per page
	2. All images need to have the attribute alt (uses to describe the image content)
	3. All links need to have the attribute title (uses do describe what will be displayed)
	4. Try to create a semantic HTML build your code into a hierarchy context. Ex:
	<section>
	<article>
	<head>
	<h1>Title</h1>
	<p>Author</p>
	<p>Date</p>
	<p>Resume</p>
	</head>
	<content>
	<p>The content</p>
	<h2>Subtitles</h2>
	<p>sub contents</p>
	</content>
	<footer>
	<a>Author Profile</a>
	<h3>Comments</h3>
	<p>the comments</p>
	</footer>
	</article>
	</section>
	<section>
	<a>Related Links</a>
	</section>

	HTML PROS
	1. Use Sechema.org to provide microdata for your content
	More and how to: https://schema.org/docs/gs.html

	2. Make a responsive website
	More and how to: http://www.w3schools.com/html/html_responsive.asp

	3. Try to validate your code on W3C
	Try on: https://validator.w3.org/

	4. Use server cache and optimize your content (compress images, html and minify js and css files)
	More: search for cache on your web server technology documentation

	5. Use a SSL certificate
	Some cases, if your choose to use a SSL certificate may you can not use cache