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@martypdx
Last active November 29, 2018 20:41
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Pitch

TAM

  • Current ~500K open developer jobs
  • By 2020 likely to be 1.5M
  • CS Grads ~50k/yr
  • Code Schools ~20k/yr

Our Traction

Outcomes

  • ~80% placement
  • ~$75K starting salary

Revenue

  • 2016: $335K
  • 2017: $685K
  • 2018: $1M

Trends

Income Sharing Agreements (ISA)

What is it?

  • No tutition up-front
  • 17% of first two-years of job income
  • Must earn at least $50K
  • Max $30,000

Impact

  • More revenue per student (% and less scholarships)
  • Non-revenue from failed students
  • Makes pricing competition irrelevant
  • Enormous lead generation
    • Other ISA schools ~5-10% acceptence rate
    • ACL current at ~90% acceptence for those that apply
  • Ups consumer confidence

Winners are Highend Schools

  • Proven outcomes (ISA)
  • Longer, more in-depth training (6-9 months)

Remote, not Online

  • Pure online (Treehouse, CodeAcademy, etc) not sufficient

    • Limits of tutorial model
    • Not "Doing it for Real"
    • Need humans to teach rest of stuff
    • Need to work with humans
  • Remote

    • Extend effective in-person model
    • Allows scability without having to physically expand to new markets
    • Still "Doing it for Real" because remote working is on rapid rise
      • Slack and other IM platforms
      • VSCode live share
      • Webinars, etc.
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