sample maven assembly configuration file. Put in src/main/assemble. Customize as needed. Note, this is for a zip file that contains an executable jar with lots of depedent jars. For some reason tabs are being pasted in as "21" so remove them.

assembly.xml

<assembly
2121xmlns="http://maven.apache.org/plugins/maven-assembly-plugin/assembly/1.1.2"
		xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
		xsi:schemaLocation="http://maven.apache.org/plugins/maven-assembly-plugin/assembly/1.1.2 http://maven.apache.org/xsd/assembly-1.1.2.xsd">
	<id>deploy</id>
	<baseDirectory>${artifactId}</baseDirectory>
	<includeBaseDirectory>false</includeBaseDirectory>
	<formats>
		<format>tar.gz</format>
		<format>zip</format>
	</formats>
	<fileSets>
		<fileSet>
			<directory>${project.basedir}/src/main/scripts</directory>
			<outputDirectory>/</outputDirectory>
			<includes>
				<include>*.bat</include>
				<include>*.sh</include>
				<include>README*</include>
			</includes>
			<fileMode>0770</fileMode>
			<directoryMode>0770</directoryMode>
		</fileSet>
		<fileSet>
			<directory>src/main/scripts/bin</directory>
			<outputDirectory>bin</outputDirectory>
			<fileMode>0770</fileMode>
			<directoryMode>0770</directoryMode>
		</fileSet>
		<fileSet>
			<directory>src/main/scripts/deploy</directory>
			<outputDirectory>deploy</outputDirectory>
			<fileMode>0770</fileMode>
			<directoryMode>0770</directoryMode>
		</fileSet>
		<fileSet>
			<directory>${project.build.directory}/site</directory>
			<outputDirectory>docs</outputDirectory>
		</fileSet>
		<fileSet>
			<directory>${project.build.directory}</directory>
			<outputDirectory>/</outputDirectory>
			<includes>
				<include>*.jar</include>
			</includes>
		</fileSet>
	</fileSets>
	<dependencySets>
		<dependencySet>
			<useStrictFiltering>true</useStrictFiltering>
			<outputDirectory>/lib</outputDirectory>
			<useProjectArtifact>false</useProjectArtifact>
			<scope>runtime</scope>
			<fileMode>0770</fileMode>
			<directoryMode>0770</directoryMode>
		</dependencySet>
	</dependencySets>
</assembly>