Created
April 26, 2016 19:25
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Lightning Talk Outline for 4/29
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#Background | |
* Lean startup Eric Ries - encourages "business-hypothesis-driven experimentation" | |
* Prioritizes "verified learning" over market research | |
* Eliminating waste - minimize features created that don't get used | |
#MVP | |
* (MVP) is the "version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort" | |
* does not account for scalability or viability - tests are there customers that want this product | |
*zappos founder buying shoes from retail stores | |
#Continuous Deployment | |
*similiar to agile development | |
*"all code that is written for an application is immediately deployed into production," | |
* cycle times/verified learning reduced | |
#Actionable Metrics | |
*only data that is directly correlated to revenue counts | |
*i.e. must factor in cost of aqcuiring new users when considering number of new users per day | |
#Split Testing | |
*different versions of the same product are offered to customers at the same time | |
*do more people buy product x w/ feature a at price b over product x at price a? | |
#Pivot | |
*company mission/products are never fixed but always subject to lessons learned | |
#Build–Measure–Learn | |
*this is all intended to minimize the time and maximize the impact of Build-measure-learn loop |
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