| layout | default |
|---|---|
| title | Privacy Policy |
| permalink | /privacy-policy/ |
Effective date: May 12, 2026
Last updated: May 12, 2026
This Privacy Policy explains how Shakd, LLC ("Shakd," "we," "us," or "our") collects, uses, discloses, and retains information when you use the GoViral mobile application, related backend services, and this hosted policy page (collectively, the "Services").
Shakd, LLC
99 Wall Street
New York, NY 10005
support@shakd.io
GoViral is intended for users who are 18 years of age or older. The Services are not directed to children.
This Privacy Policy applies to information we collect through:
- the GoViral iOS app;
- our application backend and databases;
- video-analysis processing flows used to generate results for you; and
- this GitHub-hosted privacy policy page.
We collect the following categories of information.
- Anonymous Firebase authentication user ID
- App installation ID used for push notification registration
- Push notification token issued through Apple Push Notification service and Firebase Cloud Messaging
- App version, build number, and basic device/app event context
When you complete onboarding or update your profile, we collect:
- creator experience level;
- average views range;
- selected topics;
- content description you provide;
- biggest content-growth problem; and
- creator identity category.
Depending on how you use the Services, we collect:
- videos you upload for analysis;
- generated video thumbnails;
- YouTube URLs you submit for analysis;
- captions or caption context you provide with a request; and
- metadata tied to a job request, such as job ID, platform, timestamps, and processing status.
We generate and store:
- analysis reports;
- scores, predictions, signals, and recommendations;
- job history and progress state; and
- error messages associated with a failed analysis.
We collect product-usage information such as:
- app opens;
- onboarding events;
- upload and analysis events;
- report and settings views;
- subscription/paywall-related events; and
- session analytics information described below under UXCam.
If you interact with subscriptions or restore purchases, Apple and our paywall vendor provide status information necessary to manage access to paid features. We do not receive your full payment card number through the app.
We maintain an analyzed-video count for app functionality and abuse prevention using local device storage and Apple's iCloud key-value sync.
We collect information:
- directly from you when you upload a video, submit a YouTube URL, enter onboarding/profile details, enable notifications, or contact support;
- automatically from your device and app session through analytics, subscription, and notification SDKs; and
- from service providers that support authentication, hosting, analytics, messaging, paywalls, subscriptions, and AI-based analysis.
We use information to:
- authenticate you and maintain your app session;
- store your profile and preferences;
- receive, process, and analyze videos or YouTube links you submit;
- generate analysis reports and show job progress/history;
- provide subscription, paywall, and restore-purchase functionality;
- send push notifications you request, including analysis-complete notifications;
- understand app usage, performance, and product issues;
- detect misuse, fraud, abuse, and reliability issues;
- comply with legal obligations and enforce our terms; and
- respond to support, privacy-rights, and other customer-service requests.
We disclose information to the following categories of service providers and platforms as part of operating the Services.
| Recipient | What may be shared | Why it is shared |
|---|---|---|
| Google Firebase (Authentication, Realtime Database, Storage, Cloud Messaging) | Anonymous user ID, profile data, uploaded videos, thumbnails, job records, analysis history, notification token records | Authentication, storage, realtime app data, and push messaging |
| Google GenAI / Gemini | Uploaded video content or submitted YouTube URL, caption context, job context, and relevant profile context used in the prompt | To analyze submitted content and generate the requested report |
| Mixpanel | App event data, distinct user identifier, and event properties we send | Product analytics and feature usage measurement |
| Superwall | User identifier, placement events, and paywall/subscription-related parameters we send | Paywalls, subscription management flows, and monetization analytics |
| UXCam | Session analytics, screen/session recording data, app usage context, and user identity if available | Product analytics, UX diagnostics, and app improvement |
| Apple (App Store, StoreKit, APNs, iCloud) | Subscription status information, purchase restoration signals, push delivery data, and iCloud key-value sync data | Subscriptions, push infrastructure, and synced app-state support |
| GitHub Pages | Public website requests for this privacy policy page, such as IP address and browser request data handled by GitHub | Hosting this privacy policy page |
We may also disclose information:
- if required by law, subpoena, court order, or other legal process;
- to protect the rights, safety, security, and property of Shakd, our users, or others;
- in connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets; or
- with your direction or consent.
We use Firebase Authentication for anonymous sign-in, Firebase Realtime Database for profile/job data, Firebase Storage for uploaded videos and thumbnails, and Firebase Cloud Messaging for push notifications.
If you request an analysis, the content you submit for analysis is processed through our backend and sent to Google's GenAI / Gemini services so we can generate the requested output.
We use Mixpanel for product analytics. Mixpanel receives event data we choose to send from the app.
We use Superwall for paywall and subscription-related experiences. Superwall may receive identifiers and app event context needed to show and manage paywalls.
We use UXCam for session analytics and diagnostics. The app configures UXCam with text-field occlusion, and UXCam is activated in the app after a user profile is available. Even with these controls, session analytics tools may capture activity on app screens, so you should avoid submitting content you do not want processed through the Services.
The app currently requests access to your photo library so you can choose videos for upload.
Based on the current app implementation, the app does not request:
- contacts access;
- precise location access;
- microphone access;
- camera access;
- health data access; or
- calendar access.
We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide the Services, maintain records, detect abuse, resolve disputes, and comply with legal obligations.
Retention can vary by data type:
- uploaded videos, generated thumbnails, and job history are kept until deleted by you or removed under our retention practices;
- profile data remains associated with your app account unless changed or deleted;
- analytics, session, and system logs may be retained according to vendor and operational retention settings;
- notification-token records may be removed when tokens become invalid or when you disable notifications; and
- some limited records may be retained for security, fraud prevention, legal compliance, debugging, or abuse-prevention purposes even after a deletion request.
The app currently provides:
- a "Delete My Data" flow that deletes uploaded videos and analysis history; and
- a sign-out/reset flow that resets the anonymous app account session.
At this time, the in-app "Delete My Data" flow does not necessarily remove all data associated with your use of the Services. For example, the app currently preserves an analyzed-video count used for abuse prevention in local/iCloud-backed storage, and some records may remain if needed for operational, security, or legal reasons.
To request access, correction, deletion, or information about your personal information, email:
support@shakd.io
Please include enough detail for us to locate your records, such as the app user ID if available. We may take reasonable steps to verify your identity before fulfilling a request. Authorized agents may submit requests on your behalf where permitted by law, subject to verification and authorization requirements.
You can enable or disable push notifications in your device settings.
This section provides additional disclosures for residents of U.S. states with privacy laws that may apply, including California and other states with comprehensive privacy statutes.
Depending on your use of the Services, we may collect the following categories:
- identifiers;
- internet or other electronic network activity information;
- commercial information related to subscriptions;
- user-generated content and other electronic information;
- inferences drawn from your submitted content and profile inputs;
- approximate device or app diagnostic information; and
- other information you choose to provide to us.
We collect personal information:
- from you directly;
- from your device and app activity;
- from our processors and infrastructure providers; and
- from Apple and other service providers involved in subscription and notification flows.
We collect and use personal information for the business and commercial purposes described in Section 4 of this Privacy Policy.
We disclose the categories of personal information described above to the categories of recipients described in Section 5.
Based on the current implementation of the Services as of May 12, 2026, we do not sell personal information for money. We also do not use the app to share personal information for cross-context behavioral advertising as those terms are commonly used in state privacy laws.
If our practices materially change, we will update this Privacy Policy.
Some information you submit, including video content and text you provide about your content, may be considered sensitive depending on what you choose to include. Please do not submit sensitive personal information unless you intentionally want it processed through the Services for analysis.
We do not use sensitive personal information to infer characteristics for purposes other than providing the Services and related internal operations, subject to applicable law.
Depending on your state of residence and subject to applicable exceptions, you may have the right to:
- know whether we process your personal information;
- access personal information we hold about you;
- correct inaccuracies in your personal information;
- delete personal information;
- obtain a portable copy of certain personal information;
- opt out of certain profiling or targeted-advertising activities, if applicable; and
- appeal a denial of your request.
To exercise applicable rights, email support@shakd.io.
If we deny your request, you may appeal by replying to the denial email and stating that you want to appeal the decision.
California residents may also contact us at support@shakd.io for information about certain disclosures of personal information to third parties for their direct marketing purposes, if applicable. Based on the current app implementation described in this policy, we do not believe we disclose personal information to third parties for their own direct marketing purposes through the app.
We use administrative, technical, and organizational measures designed to protect personal information. No system is completely secure, and we cannot guarantee absolute security.
The Services are operated from the United States and may be processed in the United States or other jurisdictions where our service providers operate. If you use the Services from outside the United States, you understand that your information may be transferred to and processed in the United States.
We may update this Privacy Policy from time to time. We will post the updated version on this page and update the "Last updated" date above. Your continued use of the Services after an update becomes effective means the updated Privacy Policy will apply going forward.
If you have questions about this Privacy Policy or want to exercise a privacy right, contact:
Shakd, LLC
99 Wall Street
New York, NY 10005
support@shakd.io