See Attempt 1: https://gist.github.com/teohm/5963985

cap3-hooks-attempt2.txt

deploy
--
starting
started
updating
updated
publishing
published
finishing_deploy
finished

rollback
---
starting
started
reverting
reverted
publishing
published
finishing_rollback
finished


Notes:
* replace :finalize with :publish to better describe this task will make the release available for outside access.
* :deploy and :rollback each invokes their own :finishing_* task, since their clean up process is usually different.
  however they share the same :finished task, this allows users to hook up custom common tasks, if any.

deploy.txt

starting
  check
started
updating
  create_release
  symlink:shared
updated
  bundle
  data_migrate
  compile_assets
  cleanup_assets
publishing
  symlink:release
  restart
published
finishing_deploy
  cleanup
finished
  log_revision

rollback.txt

starting
  check
started
reverting
  revert_release
reverted
  rollback_assets
publishing
  symlink:release
  restart
published
finishing_rollback
  cleanup_rollback
finished
  log_revision