Receiving Facebook Leads on a Webhook

facebook_leads.md

Receiving Facebook Leads on a Webhook

2020 IMPORTANT UPDATE - READ THIS BEFORE CONTINUING

THis gist was created in 2016 and I haven't been working with Facebook Leads ever since. As a result, this guide might not be accurate.

Please check @eladnava's updated step-by-step guide for 2020 here: https://eladnava.com/get-facebook-ad-lead-notifications-in-realtime-with-node-js-webhooks/

1 - Create an App

Head over to developer.facebook.com and create an App

2 - Setup the webhook

On your server, create a facebook webhook that will handle facebook calls. Then create a "leadgen" webhook on you App: https://developers.facebook.com/docs/graph-api/webhooks/v2.5

3 - Get an access token

Get lifetime access token to App (I asked for the following permissions: manage_pages, publish_pages, publish_actions, public_profile)

Note: Token should now be listed in: https://developers.facebook.com/tools/accesstoken/

4 - Subscribe App to Page

Subscribe App to Page using your access token

curl \
-F "access_token=<ACCESS_TOKEN>" \
"https://graph.facebook.com/v2.5/<PAGE_ID>/subscribed_apps"

5 - Handeling Webhook requests

Whenever a Lead is generated you'll receive a request on your facebook webhook with the following body:

{
   "object":"page",
   "entry":[
      {
         "id":"51044240199134611",
         "time":1447342027,
         "changes":[
            {
               "field":"leadgen",
               "value":{
                  "adgroup_id":0,
                  "ad_id":0,
                  "created_time":1447342026,
                  "leadgen_id":55459717045641545,
                  "page_id":516540199134611,
                  "form_id":551111744595541
               }
            }
         ]
      }
   ]
}

Now, grab the lead using the leadgen_id value:

curl -G \
  -d 'access_token=<ACCESS_TOKEN>' \
  https://graph.facebook.com/v2.5/<LEADGEN_ID>

Sample output:

{
   "created_time": "2015-11-12T15:27:06+0000",
   "id": "555971704561545",
   "field_data": [
      {
         "name": "full_name",
         "values": [
            "James Oak"
         ]
      },
      {
         "name": "email",
         "values": [
            "james.oak\u0040example.org"
         ]
      },
      {
         "name": "date_of_birth",
         "values": [
            "April 19, 1987"
         ]
      },
      {
         "name": "gender",
         "values": [
            "male"
         ]
      }
   ],
   "is_tcpa_compliant": false
}

Hi, I am trying to use fb webhook to retrieve my rtc lead info based on lead id. I can retrieve it by using both the app test button and Lead Ads testing tool provided by fb. But I still can not receive the real lead, could someone help me on this issue?

I'm also facing the same problem, are you able to resolve this issue?

Мы пробрасываем лиды из ФБ в телегу и гугл таблицы через Webjack. Сервис работает как часы.
Можно получить месяц халявы и бесплатную настройку по промокоду semen21, напишите его в чат техподдержки на сайте

For the 2024 version, you can follow my gist Get your FB Lead on custom Webhook: Step by Step