ReusableCellExample.m

- (UITableViewCell *)tableView:(UITableView *)tableView cellForRowAtIndexPath:(NSIndexPath *)indexPath
{    
    UITableViewCell *cell =
        [tableView dequeueReusableCellWithIdentifier:REUSABLE_CELL_ID];

    UILabel *label = (UILabel *)[cell viewWithTag:VIEW_TAG];
    Model *someModel = [self getModelFromIndexPath:indexPath];
    
    //  `takeUntil:` makes the RACObserve() signal complete (and thus breaks the subscription)
    //  when the cell is recycled.
    
    RAC(label, text) = [RACObserve(someModel, someKey)
                            takeUntil:cell.rac_prepareForReuseSignal];

    return cell;
}