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@wilmoore
Created June 8, 2025 22:01
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Personal Brand :: Social Media :: LinkedIn :: Post :: ๐™๐™๐™š ๐™ž๐™™๐™š๐™– ๐™ฉ๐™๐™–๐™ฉ โ€œ๐™ง๐™š๐™–๐™ก ๐™™๐™š๐™ซ๐™จ ๐™™๐™ค๐™ฃโ€™๐™ฉ ๐™ฅ๐™ค๐™จ๐™ฉโ€ ๐™ž๐™จ๐™ฃโ€™๐™ฉ ๐™Ÿ๐™ช๐™จ๐™ฉ ๐™ฅ๐™ช๐™ง๐™ž๐™จ๐™ข

โชผ Made with ๐Ÿ’œ by Polyglot.

๐™๐™๐™š ๐™ž๐™™๐™š๐™– ๐™ฉ๐™๐™–๐™ฉ โ€œ๐™ง๐™š๐™–๐™ก ๐™™๐™š๐™ซ๐™จ ๐™™๐™ค๐™ฃโ€™๐™ฉ ๐™ฅ๐™ค๐™จ๐™ฉโ€ ๐™ž๐™จ๐™ฃโ€™๐™ฉ ๐™Ÿ๐™ช๐™จ๐™ฉ ๐™ฅ๐™ช๐™ง๐™ž๐™จ๐™ข.  
๐™„๐™ฉโ€™๐™จ ๐™– ๐™ก๐™–๐™˜๐™  ๐™ค๐™› ๐™จ๐™ฉ๐™ง๐™–๐™ฉ๐™š๐™œ๐™ฎ.

Code is one kind of leverage.  
Media is another.  

And ignoring that doesnโ€™t make you noble...  
It makes you silent.

The Trojans learned that the hard way.

Hector had strength. He had honor. He had vision.  
But he stayed behind the walls, hoping the kingdom would listen to reason.  
Defending a legacy city that was about to fall โ€”  
All while strategy rolled in through the front gate.

He shouldโ€™ve left the city and started a business.

Because honor without leverage  
Is just burnout with better branding.

Iโ€™ve seen developers do the same.  
Iโ€™ve done the same.

Quietly building powerful tools.  
Never telling anyone.  
Just posting them to GitHub and npm, hoping someone *notices*.

One of my packages โ€” `selectn` โ€” still does 88,000 downloads per week.  
I havenโ€™t touched it in years.  
No updates. No promotion.

And stillโ€ฆ

Most employers never ask.  
Sure, I mention it on LinkedIn.  
But do they bring it up in interviews?  
Never.

Hormozi said it best:  
> โ€œStrategy is easy. Execution is hard.โ€ :contentReference[oaicite:1]{index=1}

:contentReference[oaicite:2]{index=2}  
> :contentReference[oaicite:3]{index=3} :contentReference[oaicite:4]{index=4}  

You build quietly โ€” thatโ€™s execution.  
Now let the friction become your platform.  
Take the obstacle โ€” leverage it โ€” shape your narrative.

Iโ€™m done being quiet.

๐ŸŸฃ Strategy over shame  
๐ŸŸฃ Leverage over labor  
๐ŸŸฃ Trojan Horse outside the gate

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