Business :: Marketing :: Landing Page :: Training :: 13 Different Types of Landing Pages - Which One To Use and When

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Business :: Marketing :: Landing Page :: Training :: 13 Different Types of Landing Pages - Which One To Use and When

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13 Different Types of Landing Pages - Which One To Use and When

Table of Contents

1. Squeeze Landing Page
2. Splash Pages
3. Lead Generation Landing Page
4. Video Landing Page
5. Click Through Landing Page
6. Sales Landing Page
7. Advertorial Landing Page
8. Lead Magnet Landing Page
9. Pre-Launch Landing Page
10. Thank You Landing Page
11. Unsubscribe Landing Page
12. Referral Landing Page
13. 404 Landing Page

Types of Landing Pages

Squeeze Landing Page

• Great to obtain contact information
• Offers gated content
• Prompts to ask for visitor's email address
• Short, Sweet and Direct

Splash Pages

Think of them as welcome mats outside your house.

• Similar to Squeeze Pages
• Lead Capture - Not the Main Goal
• Great for Warming Up Visitors
• Share Announcements, New Features

Lead Generation Landing Page

Lead Generation / Lead Capture

Similar to Squeeze Pages

• Captures more information like name, email, phone number
• Great for generating marketing qualified leads which have shown real interest in your product or service

Video Landing Page

Click Through Landing Page

Sales Landing Page

Advertorial Landing Page

Lead Magnet Landing Page

Pre-Launch Landing Page

Thank You Landing Page

Unsubscribe Landing Page

Referral Landing Page

404 Landing Page

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