Rust code to add shortcut with App User Model ID

Cargo.toml

[target.'cfg(target_os = "windows")'.dependencies.windows]
version = "0.58"
features = [
  "Foundation",
  "Media",
  "Win32_Foundation",
  "Win32_Storage_EnhancedStorage",
  "Win32_System_LibraryLoader",
  "Win32_System_Com",
  "Win32_System_Com_StructuredStorage",
  "Win32_System_Environment",
  "Win32_System_WinRT",
  "Win32_System_ProcessStatus",
  "Win32_System_Threading",
  "Win32_UI_Shell",
  "Win32_UI_Shell_PropertiesSystem",
  "Storage_Streams",
]

lib.rs

use windows::{
    core::{w, Interface, HSTRING, PROPVARIANT},
    Win32::{
        Foundation::MAX_PATH,
        Storage::EnhancedStorage::PKEY_AppUserModel_ID,
        System::{
            Com::{
                CoCreateInstance, CoInitializeEx, IPersistFile,
                StructuredStorage::InitPropVariantFromStringAsVector, CLSCTX_INPROC_SERVER,
                COINIT_APARTMENTTHREADED,
            },
            Environment::GetEnvironmentVariableW,
            ProcessStatus::GetModuleFileNameExW,
            Threading::GetCurrentProcess,
        },
        UI::Shell::{IShellLinkW, PropertiesSystem::IPropertyStore, ShellLink},
    },
};

unsafe {
        let mut shortcut_path = [0u16; MAX_PATH as usize];
        let len = GetEnvironmentVariableW(w!("APPDATA"), Some(&mut shortcut_path));

        let mut shortcut_path = PathBuf::from(OsString::from_wide(&shortcut_path[..len as usize]));
        shortcut_path.push(r"Microsoft\Windows\Start Menu\Programs\SMTC Test.lnk");

        if !fs::exists(&shortcut_path).unwrap() {
            let mut exe_path = [0u16; MAX_PATH as usize];
            GetModuleFileNameExW(GetCurrentProcess(), None, exe_path.as_mut_slice());

            CoInitializeEx(None, COINIT_APARTMENTTHREADED).unwrap();

            let link: IShellLinkW =
                CoCreateInstance(&ShellLink, None, CLSCTX_INPROC_SERVER).unwrap();
            link.SetPath(&HSTRING::from_wide(&exe_path).unwrap())
                .unwrap();
            link.SetArguments(w!("")).unwrap();

            let property_store: IPropertyStore = link.cast().unwrap();
            let app_id_prop_var: PROPVARIANT =
                InitPropVariantFromStringAsVector(w!("moe.chensi.test")).unwrap();
            property_store
                .SetValue(&PKEY_AppUserModel_ID, &app_id_prop_var)
                .unwrap();
            property_store.Commit().unwrap();

            let persist_file: IPersistFile = link.cast().unwrap();
            persist_file
                .Save(&HSTRING::from(shortcut_path.as_os_str()), true)
                .unwrap();
        }
    }