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@adatta02
Created February 17, 2026 20:50
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Episode — Key Points & Themes (concise, deduplicated)

1) Operations & scaling

  • Standardize systems and a repeatable clinic model (one protocol/set of supplies, strong hygiene) to scale faster and attract investors.
  • Centralize ops for multi‑site groups: unified scheduling, billing, SOPs, fee schedules, and location P&Ls with weekly scorecards and audits.
  • Reduce internal entropy with non‑negotiables and clear rules to improve staff satisfaction and predictability.

2) Pricing, revenue & profitability

  • Raise UCR/fees regularly (annual reviews) and use percentile targets (general dentists ~70th–80th) to preserve margins.
  • Stage any move away from PPOs: add patient flow, improve recall, train teams on verbal skills, introduce low‑investment services first.
  • Track unit economics: general/basic dentistry often yields higher margins than highly complex, lab‑heavy cases. Monitor margins continuously and budget for capital/maintenance.

3) Hygiene, prevention & pipeline

  • Hygiene is a growth engine: address capacity gaps, right‑size schedules, and train hygienists to tee up restorative care.
  • Expanded hygiene scope (LA, lasers, restorative hygiene work) may shift case generation from dentists to hygiene teams.

4) Case acceptance & patient flow

  • Case acceptance = psychology + systems + consistent team language. Use visuals (photos/scans/mockups), stepwise pricing, and limited options (2–3).
  • Front desk/treatment coordinator ownership and a disciplined follow‑up cadence (e.g., 2 days/2 weeks/2 months) convert clinical “yes” into scheduled production.
  • Present financing clearly (2–3 trusted options) and treat insurance as an estimate.

5) Scheduling & productivity

  • Block schedules around doctor energy (AM heavy for complex work), avoid double‑booking, protect SRP/maintenance slots, and run time studies to align appointment lengths with reality.
  • Quantify the value of lost hours (doctor vs. hygiene) and target cancellation tolerance (~5% variation; >8% is a red flag).

6) Team, hiring & culture

  • “Clarity is kindness”: set expectations early, use shadow days, structured interviews, and role‑plays.
  • Compensation should focus on take‑home pay/outcomes (percent‑based models commonly ~30–33% for associates, with lab cost considerations).
  • Build culture via shared purpose, CE alignment, KPIs, one‑on‑ones, and mirrored scripts across roles.

7) Procurement, equipment & vendor leverage

  • Use group buying/GPOs or vetted platforms to cut supply/lab spend (typical savings cited 20–30%).
  • Negotiate vendor‑funded equipment (e.g., scanner in exchange for lab volume) to conserve cash. Avoid gray‑market supplies and don’t sacrifice clinical quality.

8) Finance, collections & P&L management

  • Run P&L reviews quarterly; targets/baselines: overhead ≈50%, owner profit ≈20–30%, aim to reduce merchant fees to ~2–3% effective.
  • Improve collections with day‑ahead schedule reviews, present OOP first, tokenized cards‑on‑file, automated retries, and integrated collection workflows (turn accounts at 60–90 days).

9) Marketing, patient experience & access

  • Narrow brand/patient avatar, lead with emotional benefits, use real photos/reviews, and measure marketing by tracked patient acquisition.
  • Treat the practice like retail: convenient hours, strong phone/online experience, and conversion focus over raw lead volume.

10) Technology, AI & digital dentistry

  • Adopt digital path: intraoral scanner → night guards → surgical guides → restorative workflows; 3D printers become viable (~$10k entry).
  • AI and automation (chatbots, virtual consults, diagnostic AI) can raise case acceptance and patient convenience; experiment and integrate incrementally.

11) Clinical innovations & risk control

  • Prioritize clinician‑led calibration (probing, diagnostics) and documentation (photos/X‑rays) to support treatment planning and audits.
  • Consider new services (PRF, aesthetics, sleep) only after validating demand and lining up patients before training.

Quick tactical wins

  • Reevaluate and block hygiene capacity; pre‑schedule maintenance.
  • Raise UCR fees annually to protect PPO percentiles.
  • Consolidate purchasing / join a buying group for supply savings.
  • Negotiate lab‑funded equipment by guaranteeing volume.
  • Train front desk/treatment coordinators to own financial closes and enforce follow‑up cadences.
  • Audit merchant processing and switch to dental‑friendly processors to cut effective card fees.
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